The amount spent on interactive advertising on television is still small.

花在电视交互式广告上的钱仍然很少。

In theory, interactive advertising can engage viewers in a way that 30-second spots do not.

理论上，交互式广告能够以一种30秒广告做不到的方式来吸引观众。

In the theory, interactive advertising can engage viewers in a way that 30-second spots do not.

从理论上讲，互动广告可以吸引观众，而30秒的广告不行。

With the launch of interactive advertising, "many of the dollars that went to the internet will come back to the TV," says David Kline.

David Kline 表示，随着互动广告的推出，“许多原本流向互联网的资金将流回到电视上。”

With the launch of interactive advertising, "many of the dollars that went to the Internet will come back to the TV," says David Kline of Cablevision.

光电视觉公司的大卫·克莱恩表示，随着交互式广告的推出，“许多原本流向互联网的资金将重新回到电视上。”

A new effort led by Canoe Ventures, a coalition of leading cable providers, aims to make interactive advertising available across America later this year.

独木舟合资企业是一家由有线电视领军供应商组成的联盟，由它主导的一个新举措旨在使全美于今年晚些时候实现互动广告的全覆盖。

Perhaps one of the most effective implementations of interactive advertising is so-called Viral marketing.

或许最有效的交互式广告实施方式之一是所谓的病毒式营销。

You will work with an Art Director on websites and interactive advertising and get your hands onto digital car showrooms.

你将与美术指导一起设计网站、策划互动活动还有参与汽车的互动展示。

In 2010 display advertising actually gained market share in America, according to the Interactive advertising Bureau. Search fell slightly.

据互动广告局(Interactive Advertising Bureau)称，事实上2010年展示型的广告在美国的市场份额有所上升，而搜索类广告有所下降。

Internet advertising revenue continues to rise, according to a report released Wednesday by the Interactive advertising Bureau and PricewaterhouseCoopers.

美国互动广告局和普华永道会计律师事务所周三发布的一份报告显示，互联网广告收入继续呈现增长势头。

Internet advertising revenue continues to rise, according to a report released Wednesday by the Interactive advertising Bureau and Price water house Coopers.

互动广告局和普华永道在本周三发布的一项报告中称，互联网广告收入持续增长。

Internet marketing methods include search engine marketing, display advertising, E-mail marketing, affiliate marketing, interactive advertising and viral marketing.

网络营销的方法包括搜索引擎营销，显示广告，电子邮件营销，联属网络营销，交互式广告和病毒营销。

Interactive advertising is the most accountable way to reach consumers - and in this economy, digital media will be a core component of any successful marketing campaign.

互动广告是接触消费者的最有效的方式——在这种经济下，数字媒体将会是任何成功的市场宣传活动的一项核心内容。

Yusuf Mehdi, senior vice president of the software giant's online audience business group, made these predictions during Mixx, an interactive advertising conference in New York.

微软网络受众业务部门高级副总裁门迪（Yusuf Mehdi）在纽约召开的互动广告会议Mixx上发表了这些预测。

We used recognition, attitudes, preference and behavioral intention to measure the effectiveness of interactive advertising on customer's behavior, especially from a psychological perspective.

我们通过消费者对广告的认知、对广告的态度、对广告诉求品牌的态度、对品牌的偏好以及他们的行为意向这五个变量来衡量网络广告的效果。

Interactive television advertising, which allows viewers to use their remote controls to click on advertisements, has been touted for years.

互动电视广告是一种允许观众用他们的遥控器来点击的广告，多年来一直备受推崇。

Interactive television advertising, which allows viewers to use their remote controls to click on advertisements, has been pushed for years.

交互式电视广告允许观众用他们的遥控器来点播广告，多年来一直被推广。

"It's been the year of interactive television advertising for the last ten or twelve years," says Colin Dixon of a digital-media consultancy.

数字媒体咨询公司的科林·迪克森说：“过去的10年或12年都是交互式电视广告的时代。”

As enamored as advertisers are with the interactive potential of digital advertising, they know that online is a complement to offline, not its replacement.

广告客户非常看好数字广告的交互性，他们知道“网上”只能作为“网下”的补充，而不能取代后者。

This allows publishers not simply to make books interactive, but to protect them from being copied, glean how they are read and even sneak in some advertising.

这要求出版商不仅将图书变为交互式，而且保护其不被拷贝，收集读者反馈，甚至需要做些广告。

Interactive, direct and other forms of non-traditional advertising accounted for more than half of Ogilvy's revenue last year compared with about 15% ten years ago.

互动的、直接的和其他形式的非传统的广告占据奥美去年收入的一半以上，而10年前，只是15%。

"It's been the year of interactive television advertising for the last ten or twelve years," says Colin Dixon of Diffusion Group, a digital-media consultancy.

数字传媒咨询公司Diffusion Group的柯林·迪克逊称，“有过去十或十二年的基础，今年是互动电视广告的关键一年。”

Ooyala... developed a platform that gives content owners control — marketers accountable video advertising — and viewers high quality interactive video with non-intrusive advertising.

Ooyala……是一个平台……允许内容拥有者进行控制……市场人员负责视频广告……查看者有一个高质量的、无广告打扰的交互视频。

Some other definitions are contextual advertising, or interactive ads.

其他一些定义与内容相关的广告，或交互式广告。

It prepares students for career in website design, mobile phone application design, animation design, advertising design, effect diagram design, interactive design, etc.

能从事网站设计、手机应用程序界面设计、网络动画设计、网络广告设计、效果图设计与交互设计等领域工作。

Today technology enables advertising to reach us efficiently through a variety of addressable media and interactive media.

尽管口头传播也是一种传播媒体，但它不是一种广告媒体。

Riesun are a brand of interactive multimedia advertising and Internet marketing full service provider of integrated operations.

我们是一家集品牌互动广告和网络多媒体全程营销的整合运营服务商。

The advertising model concept of being licensed, interactive, and generating more sense of impact is gaining more and more interests of advertisers.

经许可，并且能产生互动效果，并能产生更多感观冲击的广告模式逐渐引起广告主的兴趣。