什么是社会营销?
What is Social Marketing?
我还在入学后的第二年师从卡什·雷根,学习社会营销,通过营销来解决社会问题。
I also spent my second year studying social marketing—how marketing can be used to solve social problems—with Professor Kash Rangan.
但是,我百感交集,对整体社会营销。
But I have mixed feelings overall about social marketing.
其次,百事可乐的极为依赖品牌的CPG产品大众营销的文化将需要内部剧烈变化,才能真的接受社会营销。因为社会营销的成功仰仗于放开手,交由大众去做。
Secondly,Pepsi's culture of mass marketing of a brand heavy CPG product willneed severe changes of internal culture to embrace social marketing--where success lies in letting go of control.
由于我们把创建社会网络的策略安排在2010年的日程中,所以我们必须同心协力快速开展社会营销活动。
Sincebuilding our social networking tactics was still on the “to do” listfor 2010, we had to pull together a social marketing campaign on thefly.
广告已成为资本主义社会营销的一个组成部分。
Advertising has become an integral part of the capitalist society marketing.
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社会营销
social marketing

中英释义: